Custom bags are those specific shiny, glittery bags which famous big clothing stores pack our purchased items in at the cash counter. These special bags reflect superiority and name recognition and they also function as a marketing tool for various brands.
Also custom bags are not only used by famous brands but also they are used as a promotional tool by various companies and groups. Such as when our laptops are distributed in various institutions by our prime minister, they are packed in custom made bag packs which has the government logo and the name of the laptop scheme printed on it thus that bag reflects honor for any student who receives the laptop.
But the question that rises is that are these bags working? is the promotional motive being fulfilled? In this article such questions will get answered.
1. Material Differences
Those super cool looking bags might or might not last long. This mainly depends on what type of material they are made of. The bags made from card and paper with thread/cloth handles may live for 2-3 months if handled with care but they have a high chance of getting torn or falling victim to some other unfortunate situation.
Similarly, the ones made with cloth/woven fabric last longer and don’t get damaged quite that easily. Also these are used for various purposes in households and due such great quality people tend to suggest the place where they got them from thus fulfilling the motive of advertisement as well.
2. Was the money worth it?
In the process of manufacturing such bags, millions are spent as bags of various designs are made using high quality material. After manufacturing, these bags are sent to thousands of outlets thus lots are spent in the process of conveyance support too. The cost of these seemingly free bags is received double in the form of the product one buys at the store.
The bags that we purchase voluntarily count different but due to them being designed so beautifully one does not resist but in fact asks for them if not given. Custom bags given to customers by brands are so extravagantly pretty one might be even shopping there just to get the pretty bag in the end.
3. Visibility and Durance
Custom packaging gives your item more prominent look on the rack and recognizes your item from those of your rivals. On the off chance that the bags have expanded usefulness, it will have more prominent comfort and create more noteworthy consumer loyalty. Usefulness is set up by the way that the packs shield your items from vapor, scent, and dampness.
The defensive nature of the bags additionally improves the time span of usability of perishable items as it secures flavor, freshness and, where relevant, aroma. Accessible zip seal terminations additionally help prolong the life of your items.
By keeping these factors in mind, these bags are playing a vital role in promoting brands. These customs bags actually happen to be working as these bags are designed quite carefully using various shades and patterns to attract customers and no one would resist or deny getting a custom bag from a known company as they make one look good if seen with them.
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